Terms and Conditions
Last Updated: 01/05/2026
These Terms & Conditions (“Terms”) govern your use of the website operated by Hummbud Technologies LLP, operating as ARA by Hummbud (“ARA”, “we”, “our”, or “us”).
By accessing or using this website, you agree to these Terms. If you do not agree, please do not use the website.
1. Use of the Website
You agree to use this website only for lawful purposes and in a manner that does not:
- Violate any applicable laws or regulations
- Infringe on the rights of others
- Interfere with the website’s functionality or security
We reserve the right to restrict or terminate access if misuse is detected.
2. Services
ARA provides AI-led production services, including but not limited to:
- Microdrama and episodic content production
- AI-generated visual and video content
- Creative development and storytelling
All services are subject to separate agreements, proposals, or contracts.
3. Intellectual Property
All content on this website—including text, visuals, graphics, branding, and media—is the property of ARA or its licensors unless stated otherwise.
You may not:
- Copy, reproduce, or distribute content without written permission
- Use our branding, logo, or materials for commercial purposes without authorization
4. User Submissions
If you submit information through forms or communication channels:
- You confirm the information is accurate
- You grant us the right to use it for communication and project evaluation
We will handle your data in accordance with our Privacy Policy.
5. No Guarantees
While we strive to provide accurate and high-quality information:
- The website content is provided “as is”
- We do not guarantee completeness, accuracy, or uninterrupted availability
6. Third-Party Links
Our website may contain links to third-party websites.
We do not control or endorse their content and are not responsible for their practices.
7. Confidentiality
Any project-related discussions or materials shared with us will be treated with reasonable confidentiality unless otherwise agreed.
Formal confidentiality terms may be defined in separate agreements (e.g., NDAs).
8. Payments and Engagements
Any commercial engagement with ARA will be governed by:
- A signed agreement or contract
- Defined scope, timelines, and payment terms
These Terms do not replace project-specific agreements.
9. Termination
We reserve the right to suspend or terminate access to the website at any time without prior notice if Terms are violated.
10. Governing Law
These Terms shall be governed by and interpreted in accordance with the laws of India. Any disputes shall be subject to the jurisdiction of courts in Kanpur, Uttar Pradesh.
11. Changes to Terms
We may update these Terms from time to time.
Continued use of the website constitutes acceptance of any updates.
12. Contact
For any questions regarding these Terms, contact:
Email: hello@ara.design
Company: Hummbud Technologies LLP (operating as ARA by Hummbud)
